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Instagram CEO: No iPad App Anytime Soon

You can download the Instagram app on an iPad, but it runs as an enlarged version intended for Apple's smartphones.

Instagram turns 10 years old later this year and still doesn't offer an app made specifically for the iPad despite users asking for one repeatedly.

It turns out that Instagram, a subsidiary of Facebook, just doesn't feel it has enough people to design a proper version of the app for the world's most popular line of tablets.

Instagram CEO Adam Mosseri offered up the explanation in a Story last week, according to .

He said an iPad version remains of interest, but there just isn't a large enough team and related resources to allocate toward its development.

"We'd like to build an iPad app, but we only have so many people and lots to do, and it hasn't bubbled up as the next best thing to do yet," Mosseri said to his followers.

It's strange to hear Instagram can't build a dedicated iPad app due to insufficient resources.

Facebook generated a record-breaking $21.1 billion in revenue during Q4 2019, employs nearly 50,000 people, and operates several top-ranking mobile apps.

Instagram, meanwhile, boasts over 1 billion monthly active users.

Surely a large portion of them own an iPad, and yet Instagram doesn't feel it has the ability to create a tailored version of its app to take advantage of the tablet's screen size.

Mosseri also shared that some Instagram users don't see any advertisements.

It's a very small group of users, and he claims the platform does this to understand their behavior without them.

Ads, of course, are what drive Instagram's revenue.

So unless you're interested in paying a monthly fee for Instagram, advertisers will continue to place promotional content into your feed.

It's true for nearly all social networks.

Recommended by Our Editors

Instagram's future plans remain unknown.

It appears to be testing a reverse-chronological 'Latest Posts' feature, and recently Boomerang received a significant boost.

IGTV, meanwhile, hasn't discovered global success like TikTok.

The platform as a whole remains popular worldwide, but it's starting to feel like Instagram needs to elevate its range of features to remain competitive for many years to come.

You can download the Instagram app on an iPad, but it runs as an enlarged version intended for Apple's smartphones.

Instagram turns 10 years old later this year and still doesn't offer an app made specifically for the iPad despite users asking for one repeatedly.

It turns out that Instagram, a subsidiary of Facebook, just doesn't feel it has enough people to design a proper version of the app for the world's most popular line of tablets.

Instagram CEO Adam Mosseri offered up the explanation in a Story last week, according to .

He said an iPad version remains of interest, but there just isn't a large enough team and related resources to allocate toward its development.

"We'd like to build an iPad app, but we only have so many people and lots to do, and it hasn't bubbled up as the next best thing to do yet," Mosseri said to his followers.

It's strange to hear Instagram can't build a dedicated iPad app due to insufficient resources.

Facebook generated a record-breaking $21.1 billion in revenue during Q4 2019, employs nearly 50,000 people, and operates several top-ranking mobile apps.

Instagram, meanwhile, boasts over 1 billion monthly active users.

Surely a large portion of them own an iPad, and yet Instagram doesn't feel it has the ability to create a tailored version of its app to take advantage of the tablet's screen size.

Mosseri also shared that some Instagram users don't see any advertisements.

It's a very small group of users, and he claims the platform does this to understand their behavior without them.

Ads, of course, are what drive Instagram's revenue.

So unless you're interested in paying a monthly fee for Instagram, advertisers will continue to place promotional content into your feed.

It's true for nearly all social networks.

Recommended by Our Editors

Instagram's future plans remain unknown.

It appears to be testing a reverse-chronological 'Latest Posts' feature, and recently Boomerang received a significant boost.

IGTV, meanwhile, hasn't discovered global success like TikTok.

The platform as a whole remains popular worldwide, but it's starting to feel like Instagram needs to elevate its range of features to remain competitive for many years to come.

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